Sometimes a condo doesn’t come with $50MM in amenities
When you look at the breath-taking photos of the Faena House Penthouse located in Miami Beach, you see how the property could virtually sell itself.
It’s a 18,253 sq. foot, two-story modern-day palace with a 70- foot infinity pool.
As for location, the penthouse offers panoramic views of the Atlantic Ocean, Indian Creek intercoastal waterway AND Downtown Miami.
In a word, it’s awesome.
It’s, “I just hit the Powerball and this is the first thing I’m gonna buy” awesome.
Take a buyer on a tour of that condo and there is no selling necessary.
Because once someone sees this property, they will want it and will probably move the ocean to get it.
At that point, either the buyer has the money or they don’t (by the way, its under contract).
Back in the real world, the average condo in Florida usually doesn’t come with the entire sky and a giant body of water.
In fact, there aren’t too many condos anywhere with those characteristics.
Most come with a few bedrooms, kitchen, living room and a balcony.
Perhaps there’s a clubhouse. A pool. A tennis court.
That’s it.
So to add pizzazz like the $50 million Faena House Penthouse offers, perhaps its best to look outside the condo and use neighborhood data instead to make it appealing.
What’s located nearby?
How far is the beach? Or a park? Or a lake?
How about restaurants?
Is there a popular Italian restaurant within walking distance? A hot sushi place nearby? Wine bar? Gourmet coffee house?
Maybe for older folks medical facilities are important.
Where is the nearest hospital? Doctor’s clinic? Physical rehabilitation facility?
With a neighborhood map-based data widget such as those offered by Home Junction Inc., a broker or agent can add a list of amenities to any plain-Jane condo.
Sometimes you don’t have a property with 7,000 sq. feet of outdoor living space overlooking a bright blue sea and a crystal white beach.
But sometimes, you have a great neighborhood to work with instead.
Home Junction data can help you shape a great image of a condo in a buyers mind.
To learn more about how to add real estate map-based data to any website, click here.
To drool over the Faena House condo, click here.