At Inman conference, Realtors “get” the use of lifestyle search technology

For any person who has ever endured the challenges of exhibiting at a trade show, there is no better feeling in the world than when a visitor comes back to your booth for a second visit.  And, they bring a colleague.

Our group came away from the San Francisco Inman “Real Estate Connect” tech conference with the feeling that Realtors are truly grasping the importance of lifestyle search technology.

SpatialMatch had an exhibit located in an area called Start-Up Alley where we were able to display in person our extensive, geo-spatial lifestyle search platform available for Realtors to add to their web sites. We had hundreds of visitors.

Andrew “Woody” Woodward said his favorite quote from one attendee was “I have been waiting for something like this for years and your price ($24.95 month) is incredible.”

Realtors at the show knew that they need to be able to provide answers to homebuyers for the lifestyle amenities that buyers seek in their lives. Homebuyers don’t just want a house, they want a neighborhood that provides them with great schools, a gym close by or a park where they can get out and play.

To stay on the cutting edge, a real estate agent has got to know how to find the properties that fulfill these needs, quickly and in a visual way that homebuyers can comprehend.

“Initially, many people thought we were just some sort of mapping platform,” said Melissa Pedersen, our director of business development. “But then they were blown away when they saw how SpatialMatch increases their leads and deal flow.”

One of the best responses our group continued to hear from agents was how impressed they were with the incredible amount of data behind the scenes driving the SpatialMatch searches.  We’ve literally loaded over a billion data elements into our platform including 60 million properties, 12 million business listings, details about 130,000 schools, shape files of all sorts, Home Value Reports, etc.

Our VP Grant Gould also spoke during the “New Kids on the Block” panel of the conference. Only six companies were invited on stage to give a brief description of their companies. (You can see the video at http://www.inman.com/video/connect/2010/07/14/new-kids-block).

When all was said and done, even with all the hassles of scheduling, traveling and presenting jammed into just three days, the enthusiastic feedback from potential customers made it all worthwhile.