Here’s a tool to become an “Indispensable Agent”

The name of the article is “5 Tips for Becoming an Indispensable Real Estate Agent.” With a kicker subhead: “Hints to help you stand out above the rest.”

The five tips are:

Before we start with all these great matches, let’s explain SpatialMatch’s real estate technology first.

SpatialMatch is a real estate search tool which pulls up MLS lstings and combines it with a map and adds a massive database of layers of hyper-local data.

That data includes schools, businesses, parks, golf courses, restaurants, municipal boundaries, recent home sales, hundreds of relevant data points that home buyers care about.

Okay, now let’s see how the Inman article applies to SpatialMatch:

1)  Marketing – just posting a 3/2 with a garage is not enough these days. People want more information and in this digital age when you can carry essentially an encyclopedia in your pocket, they expect more. Inman says focus also on “lifestyle.” With SpatialMatch, you can not only show the home info, but all the lifestyle amenities located near it – golf courses, yoga studios etc. This way you can paint a bigger and more complete picture about any property.

2)  Customize – speaking of golf courses and yoga studios, the next point in the Inman article is on the ability of the indispensable agent to provide specific and relevant information to each prospect, custom tailored to their needs. This is the age where there are 20 different categories of rock music, dozens of pizza places to choose from and endless genres of everything. With SpatialMatch, when you question a home buyer and find out they are interested in yoga, you can find all the local yoga studios and show them on SpatialMatch where they are located in relation to the location of the home. Do you think Sally Stretcher will be thrilled to know a property is only 2 miles away from the best hot yoga studio in town? You can bet on that.

3)  Establish a Brand – this is nothing new. In a sea of real estate agents, an individual broker or agent always has the challenge with how to make themselves stand out. Still, Inman emphasizes this point. And, it is easier than ever to accomplish thanks to technology.

With SpatialMatch, you can establish your brand as the hyper-local expert. The agent with ALL the info and resources. Continually post screen shots of new golf course developments going up, continually post recent home sale data, continually post school data on the number of students to teacher ratios, etc. What’s great about a tool such as SpatialMatch, there’s no need to spend time running around town doing this research – it is all there at your fingertips.

4) Become an Industry Leader – Inman says, “When you are quoted in the news, and you provide a wealth of content online, you become a greater asset to your client. Did you know that 80 percent of people prefer content to advertisement?” Where are you going to instantly find all this great hyper-local content. See no. 3.

5)  Offer a Wealth of Knowledge – Inman says this: “Perhaps the most significant piece of the puzzle is offering your audience local knowledge.

” Your extensive knowledge on the real estate industry and the lifestyle available in the area are critical. Your audience is looking at you as their guide not only for their home, but also for the area.

“They rely on you to give them insight into everything there is to know about the area where they are focusing their search, especially if you live there.”

This could be the mission statement for SpatialMatch. This is why developers created this technology. To help provide agents and brokers with access to hyper-local information – hundreds and hundreds of layers of data. There are nearly a half million schools and data, millions of businesses and millions of other data points such as town boundaries, recent home sales, etc.

That’s a wealth of knowledge in one simple data widget that can simply be added to any real estate web site.

Inman is “thought” leader in the real estate industry, especially when it comes to technology. Many times when you read an article like this, you think, sure, that sounds great, but this also sounds like quite a bit of work. Where do I get started? I’m already working 50-60 hours a week.

Luckily, like Apple says, there’s an app for that. SpatialMatch can literally make you an indispensable agent overnight. That’s why it is a proven, valuable tool for real estate professionals.

 To find out how you can become “indispensable” almost overnight, visit SpatialMatch here.